NO MORE Public Service Announcements
“NO MORE Excuses” for Domestic Violence & Sexual Assault
The celebrity NO MORE Public Service Announcement (PSA) Campaign, spearheaded by the Joyful Heart Foundation in partnership with NO MORE and directed by actress and advocate Mariska Hargitay, features more than 75 celebrities, public figures and athletes officially launched in September 2013. The campaign began with the “NO MORE Excuses” and “Anthem” series of print and video ads, highlighting the myths and excuses that create misplaced blame on survivors and allow perpetrators to evade accountability for their crimes. The PSAs call on bystanders to end the excuses and inaction on these issues.
To learn more, get the full history behind the original NO MORE PSA campaign through Joyful Heart Foundation’s website here.
See the Complete Campaign:
“Viacom Says NO MORE”
Through their partnership with the Joyful Heart Foundation, Viacom produced a series of NO MORE PSAs for its networks, including BET, MTV, VH1, Spike and TV Land ’s partnership Directed by Mariska Hargitay and produced by Niels Schuurmans, Executive Vice President of Viacom Velocity Creative, the Viacom Says NO MORE PSAs feature talent from across Viacom’s networks, reaching two critical audiences: young people and men.
The spots were directed by Mariska Hargitay and produced by Niels Schuurmans, Executive Vice President of Viacom Velocity Creative and Viacom’s social responsibility umbrella, Viacommunity. They feature celebrities including: Dave Navarro, Jane’s Addiction founder and host of Spike’s Ink Master; Shad Moss and Keshia Chanté, co-hosts of BET’s 106 & Park; Nick Lachey, host of VH1’s Big Morning Buzz; and MTV News correspondent Sway Calloway. They also feature celebrities from across additional networks, including Jemima Kirke, star of Girls; Natasha Lyonne of Orange Is the New Black, and Sophia Bush, star of NBC’s Chicago P.D.
The NO MORE PSAs are available at no cost to non-profit organizations across the country to co-brand and increase support in their local communities for domestic violence and sexual assault prevention and services. Download the print ads in our free Tools to Say NO MORE or contact us to learn more about co-branding and downloading the PSAs.